How might we introduce a new hospitality brand in West Africa
that is built on a triple-bottom-line
MY CONTRIBUTIONS INCLUDED...
Designing and building the company's first website
Creating and managing Zaina's Lodge's Facebook, Twitter, and Instagram accounts
Managing creative partnerships with photographers, videographers, and local brand ambassadors
Pitching the company to universities across the country to set up internship and job training programs
Writing weekly blog posts during construction and throughout the first year of operations