LET'S CONNECT!
CURRENTLY OPEN FOR VIRTUAL OR IRL COFFEE DATES TO SHARE IDEAS, JOB OPPS & TRAVEL STORIES
  • LinkedIn Social Icon
  • Twitter Social Icon

© 2018 by catebjohnson. Proudly created with Wix.com

How might we introduce a new hospitality brand in West Africa

that is built on a triple-bottom-line

business model?

 

 

MY CONTRIBUTIONS INCLUDED...

   

  • Designing and building the company's first website

  • Creating and managing Zaina's Lodge's Facebook, Twitter, and Instagram accounts

  • Managing creative partnerships with photographers, videographers, and local brand ambassadors

  • Pitching the company to universities across the country to set up internship and job training programs

  • Writing weekly blog posts during construction and throughout the first year of operations

 

BRAND STRATEGIST